These are the tools I use to run my website. I hope they’re helpful to you, too. (Some of these are affiliate links, because I think they’re pretty great products.)
Genius Blogger’s Toolkit: This one’s only available once a year, but always has new insights into what’s working in blogging and social media RIGHT NOW. (In 2017, it will available from October 2 – October 9.)
BlueHost: For inexpensive shared hosting, they’re a great choice. My site was hosted on BlueHost for years.
Synthesis: Now all my online adventures are hosted on Synthesis.
SendOwl: SendOwl processes my ebook sales for me like magic. They can manage whatever digital stuff you have for sale: files (PDF, MOBI, EPUB, ZIP, or whatever you’ve got), bundles, and even subscriptions.
Genesis framework: My blog runs on Genesis because it’s awesome. You’ll need the Genesis framework + a child theme.
Beautiful Pro Theme: This theme is one of my favorites for Genesis, but there are lots of others to choose from, too.
Email & Subscription Management
MailChimp: Free to get started, and it has all the more-fun-and-fancy features I need.
Genesis eNews Extended: I use this plugin to collect email addresses after each blog post.
MC4WP: The plugin I use to create signup forms within posts. You can make one form for free, or more for a fee.
MailChimp (again): I use the signup forms that MailChimp provides, too.
Photos & Editing
Unsplash: Royalty-free photos for free.
Death to the Stock Photo: Photos for creatives (that’s you). Some photos are free, and more are available for a monthly fee.
Canva: Free online graphic design and photo editing software, with pre-made themes for social media graphics.
Amazon: Because I like to talk about books.
Ultimate Bundles: I super-appreciate their marketing training and support for affiliates.
ShareASale: Because several of the companies I recommend use ShareASale for their affiliate programs (mainly the ones on this page).
Contagious: To learn about the psychology behind social sharing. (Fascinating!)
The Art of Asking: For a behind-the-scenes story of true community building.
Bird by Bird: On writing for publication.
Style: Lessons in Clarity & Grace: For help with writing more clearly.